Contrast of Zeena and Mattie in “Ethan Frome” Essay

Some decisions have an everlasting effect on one’s life. Ethan Frome, the protagonist in Edith Wharton’s Ethan Frome, is tormented by his passionate love for Mattie Silver, but is morally shackled to Zeena by the sacred bonds of marriage. After years of harsh life with his wife in the dreary town of Starkefield, Ethan comes to believe that his greatest chance at a happy life is with Mattie Silver, a cousin of Zeena, who has come to live with him. However, in the end Mattie’s other side, one which is extraordinarily similar to Zeena’s attitude, comes to light, after a thwarted suicide attempt. In Ethan Frome, Edith Wharton makes an ironic comment on the choices present in an impoverished world by presenting contrasting images to describe Zeena Frome and Mattie Silver, yet also presenting details which make them seem alike. Wharton suggests that Mattie’s cheerful attitude, her spirited activity, and her ability to inspire confidence in Ethan, prompts him to believe that Mattie could bring him bliss. One of the reasons why Ethan thinks that Mattie could turn his life around was because she usually overflowed with cheerfulness and energy. Ethan is often fascinated by â€Å"her gaiety [, which to him,] was a plain proof of indifference.† Her cheerful image contrasts sharply with that of Zeena who is selfish and melancholy, and brings some cheer into his otherwise dull life. Mattie again exhibits her ability to spread warmth while she learns her household duties. When Ethan sees her performing her household duties awkwardly, he bursts out laughing, and, to his surprise, Mattie also â€Å"burst[s] out laughing and this made them better friends.† This incident baffles Ethan who assumed that a woman would blush with embarrassment instead of laughing it away and charms him so that the idea comes to be implanted into him that Mattie would bring him a happy life. Mattie brings him further happiness by simply listening to him especially when he talks of subjects completely new to her. When he talked about stars on their way back from the dance, Ethan and Mattie stood â€Å"entranced† and gazed at the starry sky. Talking to Mattie of such subjects gives Ethan a considerable amount of pleasure because he could impart his knowledge to an eager, cheerful and somewhat ignorant listener. Mattie’s colorfulness and liveliness also helps Ethan to fall in love with her and strengthen his conviction that she could bring happiness into his life.  Mattie’s colorfulness and liveliness is seen in the church where Mattie is dancing. Ethan, who is seeing through the window, is entranced by her graceful figure as she danced, and when â€Å"scarf flew off her head and stood out behind her shoulders†¦[revealing her] laughing panting lips.† By just looking at her dance, Ethan seems to share the joy that Mattie feels as she dances. Her liveliness also differs with that of Zeena who is something of a cold, selfish introvert and seldom goes outside for the fear of her health. Another scene in which Mattie’s liveliness captivates Ethan is when they are alone in the living room while Zeena was in Bettsbridge. While Ethan was talking to Mattie, she changes her countenance frequently â€Å"like a wheat field under a summer breeze.† Ethan takes a secret pleasure in seeing how Mattie reacts to his remarks especially when they talk about Ruth Varnum and Ned Hale’s upcoming marriage and is overjoyed to see Mattie blush when he recounts what he saw Ruth and Ned do. Yet another scene in which Mattie’s activity strengthens his belief is when Mattie knits by the fireplace. As she knits, he watches in admiration as her fingers fly like â€Å"a pair of birds making short perpendicular flights† over their nest. This encourages his notion because she seems to be able to knit like his mother could in the happy days before the illness had taken her. He also shows his appreciation of her abilities by kissing the â€Å"stuff† she made. Mattie’s ability to inspire confidence in Ethan also leads him to believe that Mattie could guide him to a happier life. Mattie’s ability to inspire Ethan’s confidence is clearly shown when they are walking home from the dance. While walking home he talks to her about the â€Å"Orion,† â€Å"Aldebaran,† and the â€Å"Pleiades.† Mattie listens to Ethan eagerly, leading him to wonder how his dull talk could interest a carefree person who cared little about stars. Mattie also inspires confidence in Ethan when the cat breaks the pickle dish. Shocked and terrified she raises her eyes to him for a solution and â€Å"his courage was up.† He is able to free her mind of the broken dish and able to mend it enough so that it would look unbroken until he could obtain some glue to fix it. Mattie’s ability again inspires Ethan to gain self-confidence when Zeena orders Jotham Powell to take Mattie to the railway station. He gains self-confidence by looking at Mattie’s stricken face and responds by insisting to Zeena that he â€Å"would take Mattie over† to the railway station. This incident in which Ethan was able to muster enough self-confidence to  oppose Zeena shows how Mattie is able to directly or indirectly to encourage Ethan to have confidence in himself, thus corroborating his idea that he and Mattie could lead a happy life. Despite Mattie’s untiring gaiety, Wharton includes scenes in which she is closely related to Zeena to imply that Ethan’s choice is nothing but an illusion. One of such scenes in which Mattie closely resembles Zeena is when she prepares the table when Zeena is in Bettsbridge. While she prepares the table, she uses the pickle dish which Zeena â€Å"never meant [for it] to be used.† Mattie shamelessly using the pickle dish strongly resembles the character of Zeena because like her, Mattie uses the dish secretly and with deception, a quality of Zeena’s which Ethan abhors. Mattie again shows strong resemblance to Zeena when she and Ethan sit down in the living room to pass time. When she sits down to sew in Zeena’s chair, Ethan sees in Mattie’s face the face of â€Å"the superseded woman† who was then at Bettsbridge. This shows that Ethan’s choice is an illusion since Zeena haunts him even when she is not present and disproves the idea that Ethan would be happy with Mattie because even then Zeena’s face would haunt him. The character of Mattie after the coasting accident rudely reveals to Ethan that he had never had any choices all along. When he takes the narrator into his house, the narrator faces two women who look sickly; Zeena looks â€Å"old, and gray with†¦pale opaque eyes† while Mattie looks â€Å"bloodless† and â€Å"her eyes [have] a witch like stare.† The narrator also reveals that Mattie’s voice sounds querulous like Zeena’s voice. This shows how Mattie and Zeena are similar and the dependency of both the invalids on Ethan–contrary to the dreams of Ethan in which he and Mattie would have been free. Wharton depicts the sharp contrast between the morose Zeena and the gay Mattie to imply that Ethan’s choice is obvious. However, Wharton includes scenes that show the resemblance of Mattie to Zeena to warn the unsuspecting Ethan that Mattie has another personality, which is just as bad as that of Zeena. In the end, Ethan realizes that Mattie had just been a wolf in a sheep’s clothing and that from then on he had to carry burden to care for 2 invalids as well as himself.

Sweat Zora Neale Hurston

â€Å"Sweat† by Zora Neale Hurston is filled with many religious symbolism. Good versus evil plays a large role in the development of Delia and Skype Jones, as characters. The story is about Delia, an African American woman who is a washwoman for whites. Delia consistently looks to her religion for guidance and support as she endures the many hardships that she faces because, which are caused by her abusive husband and unfaithful husband, Sykes. Delia and Sykes Jones is a couple that have opposite moral values, but yet they are tied together through marital vows, that no longer have much importance or value. Delia Jones is portrayed as the Protagonist and a very modest woman of weakness who later gains the strength to stand u to her abusive husband Skyes. Delia looks to God and her religion to help her build the strength she needs, so she can continue to be protected from her husband who is both physically and emotionally abusive to her. However, Sykes Jones, is every bit the opposite of Delia Jones. He has neither religious values nor any important moral standards. He is an adulterous, who takes Delia’s hard working money, and spends not on his wife but on his mistress Bertha. Delia who relies solely on her faith and continues to stay contempt, no matter how her husband treats her, but Delia warned him that in the end, Sykes â€Å"sometime or ruther, Sykes, like everybody else, is gointer reap his sowing (par. 26). † The white clothes that Delia washes are a symbol of Delia’s character, as being humble and having a humble spirit through all of Sykes emotional torment. While the white clothes are symbols of purity ad humbleness, Delia is a symbol of a God (Christian) like figure. The snake and whip are symbols in the story that represent evil. A snake is generally recognized as evil religiously, because of the biblical story Adam and eve, when Satan turns into a snake. There were two instances in the story when Sykes decides to scare Delia; the first instance is when he rubs the whip on Delia and makes her think its and actual snake, the other instance is when Sykes decides to place a box outside the front door with a rattle snake inside. Since Sykes is the one creating these scare tactics to Delia, he can also be seen as a symbol of evil, which he becomes the evil antagonist of the story. These two instances could also be seen in the religious aspect with Adam and Eve. Another symbol that was present in the story was the dark grey sky. The dark grey sky symbolically means evil, remorse, and sadness. The dark grey sky came about when the snake Sykes used to scare Delia with, bites and kills him. While Sykes was dying, he was now feeling remorse for all his evil doings that he has done to Delia, so we think because he was calling out for her after the snake had bitten him. As the sky clears the story brings about another last symbol. Eventually, at the end of the story is when the reader can really see the Good vs. Evil. Sykes soon begins to â€Å"reap is sowing†(par26), when he comes home and is killed by the snake, the one thing that he had used to scare Delia with so bad that she would leave, or die even. As Sykes is dying the sky begins to clear and the sun begins to rise. The clear, light sky and the sun represents freedom, purity, and peace, and the clear sky can also represent the Delia’s character as well as the white clothes that were mentioned in the beginning of the story. In all the symbols that were present in the story, the most important symbol was Delia’s sweat. Delia’s work-worn knees crawled over the earth in Gethsemane and up to the rocks of Calvary (par. 58)† Delia worked constantly just so she could provide for her family; however, Sykes was not appreciative at all. The sweat was a symbol of Delia’s’ hard work, pain, and tears; because through out the story Delia worked, cried many tears, put up with Sykes antics, but she stil l remained contempt through all his mess. All in all Delia’s sweat represents how she work through to those trying times to take care of her family, there was a lot of pain and tears as well. Within the story there were certain things that really stood out religiously. The white clothes that Delia washes represent her character as humble, sanity, and how she remained contempt through Sykes torment and antics. The snake is show a couple of times within the story as well, when Sykes rubbed the bull-whip over her shoulder, the other is when he brought a real snake he had caught and placed it in the soap box. The snake ties into the Adam and Eve story when Satan took the form of a snake. The snake can also represent Sykes character as the antagonist. Zora Neale Hurston uses a lot of symbols and images that allowed the readers to actually visualize the story. Her short story also revealed how no matter how much a person is in love with someone, if the other person does not love them then, not even marital vows can hold an importance. This story also shows the times. This story shows that back then some men just did not care enough for their wives to help them take care of the home. Some may have felt as though they call all the shots and when things did not go their way then they get upset. However, it shows that no matter what everybody will one day have to reap their sowing just as Sykes had to, when his own antics caused him his life.

Are We Too Dependent on Technology

Imagine if we were to wake up tomorrow with all electronic devices disabled. Everybody’s life would be impacted in one way or another. We would lose what has become the largest portal for communication. We would also lose countless information that has been stored on computers. There is no denying that technology is going to continue to grow; and impact every aspect of our lives. But the question is if we are becoming too reliant on something that can quickly disappear. We very well could be at risk of losing it all very soon. I will discuss what could cause this change to happen. I will also go over how I believe our dependence on technology is growing. Earth’s magnetic field protects us from most of the suns radiation and other harmful effects. However, the sun is a very powerful force that can cause sudden intense outbursts of energy that are called solar flares. If a very powerful solar flare where to strike Earth it could cause serious effects to our power grid. If we have no power grid, we have lost all of our electronic devices that we count on so much. Solar flares usually impact us the most on an eleven year cycle. The most recent time solar activity peaked was in 2001, and caused widespread radio blackouts in the pacific. The newest cycle of solar activity had begun in late 2007, a year earlier than expected. Scientists say it will peak in 2012 and be between thirty to fifty percent more intense than the one in 2001. With the next one being hypothesized as so much more intense, I believe that it’s time we have a backup plan to accommodate a life without technology. A lot of people believe that we are not too dependent on technology. I spoke to my brother; he stated we just utilize it like we would automobiles or anything else like that. There is no denying the benefits of technology, however, I believe we should not get ahead of ourselves. Over the last fifty years our civilization has changed dramatically. Communication with friends and family has become as easy as the click of the mouse. Also we have saved countless trees by using electronic mail instead of paper mail. I agree that it is in our best interest to continue to use technology in the future. However, I feel that we all should get into the mindset of having a contingency plan in case we lose it. It is hard to go anywhere now days without interacting with a computer. A lot of jobs now require that you fill out applications on the internet. It has also become crucial that you have basic computer skills to be employed in any office setting. In 1994 only 3% of public schools had internet access. In just over ten years in 2005 that number had jumped to 94% of all public schools now having internet access. (US Department of Education) This just goes to show how fast technology is really growing. I feel that we are way to acceptant of something new and need to realize the repercussions before jumping right in. So many people rely on technology in their everyday lives. It could be from using your cell phone for an alarm clock, to setting a flight plan for a commercial flight. If we were to lose all of this, I believe that we would all be left in discontent. I believe that now is the time to slow down a little bit and gain a view of where we are heading. The way that I see it technology is going to continue to grow at a rapid pace. Everybody always wants the next coolest or fastest thing on the market. If you stop to realize how much our lives have changed in the last fifteen years. You can only imagine what our daily activities will be like another fifteen years from now. I believe the one thing that will remain the same in that fifteen years will be our dependence on technology. That is unless we do realize that we need to keep our advancements in check. I believe that a new potentially life changing technology should be closely analyzed before being released to the general public. If we don’t fully realize the potential effects of a new technology, we could be faced with unexpected consequences. Although I welcome change and enjoy using new devices myself, I feel that I too would be lost if I were to lose it all. For that very reason I think that we as a civilization need to realize the potential effects if it were all gone. Are We Too Dependent on Technology Imagine if we were to wake up tomorrow with all electronic devices disabled. Everybody’s life would be impacted in one way or another. We would lose what has become the largest portal for communication. We would also lose countless information that has been stored on computers. There is no denying that technology is going to continue to grow; and impact every aspect of our lives. But the question is if we are becoming too reliant on something that can quickly disappear. We very well could be at risk of losing it all very soon. I will discuss what could cause this change to happen. I will also go over how I believe our dependence on technology is growing. Earth’s magnetic field protects us from most of the suns radiation and other harmful effects. However, the sun is a very powerful force that can cause sudden intense outbursts of energy that are called solar flares. If a very powerful solar flare where to strike Earth it could cause serious effects to our power grid. If we have no power grid, we have lost all of our electronic devices that we count on so much. Solar flares usually impact us the most on an eleven year cycle. The most recent time solar activity peaked was in 2001, and caused widespread radio blackouts in the pacific. The newest cycle of solar activity had begun in late 2007, a year earlier than expected. Scientists say it will peak in 2012 and be between thirty to fifty percent more intense than the one in 2001. With the next one being hypothesized as so much more intense, I believe that it’s time we have a backup plan to accommodate a life without technology. A lot of people believe that we are not too dependent on technology. I spoke to my brother; he stated we just utilize it like we would automobiles or anything else like that. There is no denying the benefits of technology, however, I believe we should not get ahead of ourselves. Over the last fifty years our civilization has changed dramatically. Communication with friends and family has become as easy as the click of the mouse. Also we have saved countless trees by using electronic mail instead of paper mail. I agree that it is in our best interest to continue to use technology in the future. However, I feel that we all should get into the mindset of having a contingency plan in case we lose it. It is hard to go anywhere now days without interacting with a computer. A lot of jobs now require that you fill out applications on the internet. It has also become crucial that you have basic computer skills to be employed in any office setting. In 1994 only 3% of public schools had internet access. In just over ten years in 2005 that number had jumped to 94% of all public schools now having internet access. (US Department of Education) This just goes to show how fast technology is really growing. I feel that we are way to acceptant of something new and need to realize the repercussions before jumping right in. So many people rely on technology in their everyday lives. It could be from using your cell phone for an alarm clock, to setting a flight plan for a commercial flight. If we were to lose all of this, I believe that we would all be left in discontent. I believe that now is the time to slow down a little bit and gain a view of where we are heading. The way that I see it technology is going to continue to grow at a rapid pace. Everybody always wants the next coolest or fastest thing on the market. If you stop to realize how much our lives have changed in the last fifteen years. You can only imagine what our daily activities will be like another fifteen years from now. I believe the one thing that will remain the same in that fifteen years will be our dependence on technology. That is unless we do realize that we need to keep our advancements in check. I believe that a new potentially life changing technology should be closely analyzed before being released to the general public. If we don’t fully realize the potential effects of a new technology, we could be faced with unexpected consequences. Although I welcome change and enjoy using new devices myself, I feel that I too would be lost if I were to lose it all. For that very reason I think that we as a civilization need to realize the potential effects if it were all gone.

Poitical science Movie Review Example | Topics and Well Written Essays - 500 words

Poitical science - Movie Review Example The group recruited approximately three million youths who served during its tenure. The major aim of the group, which was under the supervision of the armed forces, included planting of trees. The youths also engaged in fighting malaria by draining the swamps. In addition to this, the group was also actively involved in restocking the fish levels in the rivers and lakes. The groups also engaged actively in controlling the floods and construction of public parks. A subscription fee of $30 was paid monthly but $22 was sent to the families of the youths who were engaged at work. The group also engaged in construction of public and state roads. The youths worked hard and did not sleep at night as they attended various classes that instilled on them the knowledge of doing the variety of jobs they were engaging on during the day. By 1942, the program was disbanded after it achieved its objectives and mission as the economy got back to normal. . It is paramount for us to understand that the youth are the pillars of the economy. This is because they possess great skills and energy in performing various duties in the society. Their active participation helped the US to get back on its feet after suffering from the economic recession. Involving the whole society in the building of the nation is the key for development. This concept did not only create jobs but also fostered good environmental protection as well as maintaining good relations in the society. During this time, America relied on agriculture as the backbone of their economy and therefore they had to look for the best means of protecting the economy. Many countries can adopt this strategy and help overcome the poverty levels they experience. This film is useful in appreciation of cultural and racial ethnicity. This is because both the blacks and the whites actively participated in the program despite their status. The amount of money sent to the families

Paper on The Collapse of the Soviet Union and Its Impact on Eurasia Essay

Paper on The Collapse of the Soviet Union and Its Impact on Eurasia - Essay Example The states themselves had also to grapple with the realities of being on their own, and stitching new alliances with their neighbors and the rest of the world. Many of them saw internal revolutions, while others were content to let the status quo continue for sometime. Today, many of them have vibrant democracies and thriving economies, but this cannot be said of them all. The Union of the Soviet Socialist Republics, or the USSR, was the world’s largest socialist state. When it was created in 1922, it comprised of Russia, Ukraine and Belarus, as well as Georgia, Armenia and Azerbaijan. By 1956, it comprised of Armenia, Azerbaijan, Belarus, Estonia, Georgia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Russia, Tajikistan, Turkmenistan, Ukraine, and Uzbekistan. Russia was the most powerful of these, and the one that controlled the union. Before the union was dissolved in 1991, it extended from the Arctic ocean to the Afghan border with a population of roughly 293 million. The Union of the Soviet Socialist Republics or the USSR comprised of fifteen republics that were made up of people of varied ethnicities and divergent nationalities. On the 25th. December 1991, the Union of the Soviet Socialist Republics was formally dissolved and the fifteen states that comprised the USSR became independent. This also marked the end of the cold war. Alth ough on the face of it, the downfall of the Soviet Union looked sudden, inexplicable and startling, some long term factors provided a slow and gradual decline in its power, while other short term factors provided the trigger that precipitated its collapse. By the 1980s the communist ideology was on the decline, and the idea of the state being "the leading and guiding force of Soviet life the nucleus of its political system, of all state organs and public organs," (Lewin, 1991) was being questioned. Vladimir Lenin’s revolutionary vision of a system

The pressure and the result Research Paper Example | Topics and Well Written Essays - 1500 words

The pressure and the result - Research Paper Example The resistance in these areas can be attributed to the rebel groups retaliating to the violence and the unfair treatment that their governments get from the US, especially in terms of the control of valuable resources such as oil deposits. Also, the passive nature of the US government in providing sanctions with regards to its own citizens in insulting and mocking other cultures caused the deaths of one of its ambassadors to Libya. This goes to show that while the US government keeps controlling the OPEC’s in a dehumanizing way bloodshed will not stop in these countries. It would be of best interest in both parties that the US government recognize the ability of these Middle Eastern countries in settling their own disputes, educate its citizens in the human rights that the Middle Eastern populations deserve, as well as not branding all Muslims as terrorists, and adjust their policies on the OPEC’s. The Results of Western Pressures on Middle Eastern Countries The US has been known to have major control over the oil-producing countries in the Middle East since around the years a bit before and after the end of the Second World War, and this control has extended even beyond the oil refineries and into the socio-political environment of these countries. Initially taking over these petroleum-producing countries started out as a task that was handed out by former European empires such as the French and the British monarchies, due to their losing ground in seizing full control of the petroleum industries of the countries that handle and export them (Huntington, 1993, p. 31). However, when the prospect of getting hold of the world’s large suppliers of petroleum and other by-products gave the policy-makers in the US ideas of having power over them, it occurred to them that it was possible not just to take hold over the flow of the petroleum products but also manipulating the leaders in these countries in creating policies that would mostly benefit t he US, but without covertly seizing hold of the countries themselves. When the US took hold of these oil refinery plants, it gave an idea to its leaders and the general public that because the country has control over these Organizations of Petroleum Exporting Countries (OPEC), they are also in control with the social and political environments in these countries, making the US their unofficial world police/peace negotiator/mediator, so far as OPEC’s are concerned. However, such views only added pressure to these countries, as well as undermining their own capacities to rule and prevent or solve conflicts within their adjacent countries and kingdoms (Forsyth, O'Boyle, & McDaniel, 2008, p. 816). In addition, through the eyes of the US citizens, the needs, ideas and traditions of the people living in these countries were deemed insignificant, making the Middle East countries seen only as a group of nations that cater to their large demand of petroleum products (Chomsky, 2004, p . 74). Dehumanizing these countries created pressure between the US and the OPEC’s, which became one of the roots of the seemingly-unending conflicts that not only affect the social and political stability in these nations, but also their moral standpoint as far as the rest of the world is concerned. The retaliation of these countries with regards to how the US maintains control over them and their natural resources became struggles that earned the reputation of Middle Eastern countries as rebels, tyrants, and even terrorists, which are in reality

How far did the 'Bush Doctrine' constitute a radical shift in US Essay

How far did the 'Bush Doctrine' constitute a radical shift in US foreign policy - Essay Example A historical study is being attempted in this essay to bring out all the elements connected with American foreign policy and its relationship to other countries. Further, various elements of the foreign policy is analyzed here. It is seen that after the Second World War, the Cold War between USA and USSR contributed much to the formation of foreign policies in America. The two pillars of American policy at that time were deterrence and containment. After the fall of USSR in 1991, America became supreme power in the world. As a powerful nation it had to take clear cut foreign policies and the implementation of national security against the uprisings of different segments. But things changed soon. After 2000 America witnessed many damages on its national security. The attack on the Twin Towers and Pentagon on September 11, 2001 made America to think more about changing its foreign policy. The president of the time, George W. Bush expressed the need for the change of policy through his set of guidelines, commonly known as ‘Bush’s doctrine. His doctrine changed the foreign policy of America from deterrence and containment to pre-emptive action against the terrorists. The present essay tries to find out how the Bush’s doctrine acted as a great shift in the foreign policy of America. ... ‘America now commanded a degree of power greater than anything recorded in all of human history. No one doubted this; nor did anyone imagine that any other country or group of countries currently existed with the capacity, or the will, to challenge American power.’1 President Bush: His life, visions and Interests George W. Bush is the only President with an MBA in the history of America. He was born on July 6, 1946, in a political as well as business family in New Haven, Connecticut. Heron Marquez in the biography of George W. Bush says, that ‘His grandfather was Prescott Bush, a United states Senator from Connecticut. Other relatives were bankers and Wall Street stockbrokers.’2 His father was George Herbert Walker Bush, America’s 41st President. The background of politics has made him successful at politics along with business. In 1994 he made his entry into politics becoming the governor of Texas. The election for the president in 2000 made many str uggles for him. He was not supposed to be the president by the popular vote, but with the help of court he successfully became the 43rd president of America. In the election campaign Bush stressed the America’s foreign policy on maintaining peace. ‘He summarized his plans by saying, â€Å"I will renew the bond of trust between the American president and the American military. I will defend the American people against missiles and terror. I will begin creating the military of the next country.†3 The speeches of Bush during the campaign were mainly on the matters of American economy, education, and personal aspects. Even though much was not mentioned regarding the foreign policy he had clearly

Research paper in Internet Activism Essay Example | Topics and Well Written Essays - 1500 words

Research paper in Internet Activism - Essay Example Thus besides entertainment, such information is critical for education and informative purposes. The use of social networks has particularly had diverse impacts on the populations’ perceptions of relative social themes. The objectivity and reliability of relative information has been in most cases compromised by the subjective nature of the contributions made by various factions of the society. Most importantly, this tendency has had direct impacts on the social ties that the society holds in high regard. Through face-book, you-tube, my space and other social networks, important information has been relayed to populations across the globe. Apart from educators, activists have employed social media to reach various factions of the population and communicate important issues to these. Through these, they have been able to understand and appreciate the views of the global populations about emergent social issues. Perhaps the most critical information pertains to that relating to sensitive issues that affect the populations in different ways. Besides being instrumental in informing the public, these social networks have in most cases undermined the credibility of the information relayed across. It is against this background that this paper provides an explicit review of internet activism in light of the Kohn 2012 video. To address inherent concerns, it greatly relies on secondary research. The internet has become the latest technological tool through which information is passed on to the population within the shortest time possible. According to research, it only requires a single click to publish important information about emergent issues and concerns within the society. It is pervasive as exemplified by Giridharadas who cites the Kenyan Ushahidi initiative stating it has â€Å"been used in India to monitor elections; in Africa to report medicine shortages; in the Middle East to collect reports of wartime violence; and in Washington† (Giridharadas, 3). Through social networks, this is visible to a diverse population who have subscribed to the relative services. Likewise, these are able to present their views on the particular issue within the shortest period possible. It only requires access to internet and knowledge about its use to utilize this facility. The first world countries have taken immense practical steps to ensure that their populations have access to the electronic infrastructure. Although the third world countries such as Kenya and Uganda have not readily succeeded in enhancing the use of internet, use of phones has really been useful. According to Zuckerman â€Å"the most important activist technology of the last five years is the mobile phone â€Å". Specifically, the use of Short Text messaging provision has been important in information dissemination in third world economies. Through this, populations are able to communicate useful insights regarding wide ranging issues to a diverse population base. The lau nch of Kony 2012 video in March, 2012 triggered various arguments and controversies about the credibility of use of social media in activism. Initially, the intention of this online video was to raise awareness about the leader of Lord’s resistance army, Joseph Kony. Towards the end of the video, viewers were requested to help in different was to capture the war lord so that he could face the law. The video spread so fast and within six days, it had been viewed by a significant one

The discussion on austerity measures Assignment

The discussion on austerity measures - Assignment Example However, consistently high government deficit can be detrimental for the economy in the short run owing to the fact that the government will have to borrow in order to finance government deficit. (Nellis & Parker, 1996). There are two methods through which the government can actually finance its deficit i.e. it can either impose more taxes or have to borrow domestically or from the international organizations such as IMF and World Bank. Similarly having the higher government debt would ultimately put pressure on the government because most of the government revenue would go towards the servicing of the debt. Further, a higher quantum of government debt creates crowding out effect thus reducing the amount of credit available for the private sector. The lack of credit available to the private sector will therefore ultimately increase the interest rates in the economy and therefore invariably affecting the level of investment into the economy. The lack of investment therefore can furthe r result into the lack of capital formation and the economy may not be able to grow according to the estimates. The above laws therefore are critical owing to the fact that they outline the maximum limits to which economic variables such as government debt as well as the deficit can relate to the gross domestic product. Keeping both these economic variables therefore within a certain range will allow the governments to keep the detrimental affects of these economic variables under control. Data published recently indicate that the government deficit as a percentage of the GDP in EU area is 6.3% whereas the government debt is almost 80% of the GDP1. Countries with largest government deficits included Greece, Ireland, UK, Spain and almost all other major economies of the EU. Countries like Ireland and Greece received support from the EU whereas there is growing discussion about the Spain’s ability to repay its sovereign debt owing to higher government debt. Further, UK has init iated austerity measures in order to control the government expenditure so that the government debt can be rationalized. UK’s government deficit in almost 11.5% suggesting that the economy may not be in good shape and there is a greater need to implement economic strategies which can actually allow the country to remain within economic soundness. The higher ratios of the government debt as well as the government deficit therefore may suggest that the economies may require external support in order to keep themselves solvent. Thus the rules outlined clearly provide the best estimates for the countries to keep their debt and deficit within certain percentage to avoid such economic issues. 2) The circular flow of income suggests that there are three players in the economy i.e. the households, firms and the government. The national income which is generated in the economy therefore is generated with the interaction of these three economic entities. The exact relationship between these components therefore can be described in following equation: Y= AD= C + I + G The above relationship assumes that there is no external trade with other countries. However, if we introduce the trade with the external world, the above relationship will be : Y = AD= C+I+G+X X= Total exports – Total Imports The components of aggregate demand include the consumption, investment, government expenditure assuming that there is no foreign trade. The circular flow of income therefore suggests that the goods and services produced by the firms are consumed by

The fairy and the bear Essay Example for Free

The fairy and the bear Essay FhtfyrfytfftyfuydtrdFriendship Essay A friend is defined as a person whom one knows, likes, and trusts. This type of a relation is friendship. In every society in the world people have Short Essay on Friendship PreserveArticles.com www.preservearticles.com/201104306080/short-essay-on-friendship.html Apr 30, 2011 Friendship is a feeling of love and affection of one person for another. This feeling of love must be reciprocated. Otherwise friendship cannot be What is Friendship? [Expository Essay by Valeriya Stolbovaya] phuket.qsischool.org//547-what-is-friendship-expository-essay-by-valeriy Friday, 15 June 2012 10:58. Valeriya Stolbovaya. Writing 2. Expository essay 2. 1.11.2011. What is friendship? What is friendship? People have been asking this Write a Short Essay on Friendship www.shareyouressays.com/13638/write-a-short-essay-on-friendship by Anjana Mazumdar Friendship is one of the most precious gifts of life. A person who has true friends in life is lucky enough Friendship makes life thrilling. It makes life sweet. Sample Essay on Friendship ~ English Literature for National literaturenubd.blogspot.com/2012/02/sample-essey-on-friendship.html Friendship is the divine feeling or relationship between friends. Friendships developed ultimately and required to be maintained with care. Men cant live without Write Source Grades 6-8 Expository Essay www.thewritesource.com/studentmodels/ws2k-friendship.htm A dictionary contains a definition of friendship somewhere in the Fs between the words â€Å"fear† and â€Å"Friday.† An encyclopedia supplies interesting facts on Friendships High School English essays www.englishdaily626.com/high_school_english_essays.php?512 Friendships. Friends are very important in our lives. Friendships are easily formed when we are young and do not demand too much out of it. According to Friendship Essay A friend is defined as a person whom one knows, likes, and trusts. This type of a relation is friendship. In every society in the world people have Short Essay on Friendship PreserveArticles.com www.preservearticles.com/201104306080/short-essay-on-friendship.html Apr 30, 2011 Friendship is a feeling of love and affection of one person for another. This feeling of love must be reciprocated. Otherwise friendship cannot be What is Friendship? [Expository Essay by Valeriya Stolbovaya] phuket.qsischool.org//547-what-is-friendship-expository-essay-by-valeriy Friday, 15 June 2012 10:58. Valeriya Stolbovaya. Writing 2. Expository essay 2. 1.11.2011. What is friendship? What is friendship? People have been asking this Write a Short Essay on Friendship www.shareyouressays.com/13638/write-a-short-essay-on-friendship by Anjana Mazumdar  Friendship is one of the most precious gifts of life. A person who has true friends in life is lucky enough Friendship makes life thrilling. It makes life sweet. Sample Essay on Friendship ~ English Literature for National literaturenubd.blogspot.com/2012/02/sample-essey-on-friendship.html Friendship is the divine feeling or relationship between friends. Friendships developed ultimately and required to be maintained with care. Men cant live without Write Source Grades 6-8 Expository Essay www.thewritesource.com/studentmodels/ws2k-friendship.htm A dictionary contains a definition of friendship somewhere in the Fs between the words â€Å"fear† and â€Å"Friday.† An encyclopedia supplies interesting facts on Friendships High School English essays www.englishdaily626.com/high_school_english_essays.php?512 Friendships. Friends are very important in our lives. Friendships are easily formed when we are young and do not demand too much out of it. According to Friendship Essay A friend is defined as a person whom one knows, likes, and trusts. This type of a relation is friendship. In every society in the world people have Short Essay on Friendship PreserveArticles.com www.preservearticles.com/201104306080/short-essay-on-friendship.html Apr 30, 2011 Friendship is a feeling of love and affection of one person for another. This feeling of love must be reciprocated. Otherwise friendship  cannot be What is Friendship? [Expository Essay by Valeriya Stolbovaya] phuket.qsischool.org//547-what-is-friendship-expository-essay-by-valeriy Friday, 15 June 2012 10:58. Valeriya Stolbovaya. Writing 2. Expository essay 2. 1.11.2011. What is friendship? What is friendship? People have been asking this Write a Short Essay on Friendship www.shareyouressays.com/13638/write-a-short-essay-on-friendship by Anjana Mazumdar Friendship is one of the most precious gifts of life. A person who has true friends in life is lucky enough Friendship makes life thrilling. It makes life sweet. Sample Essay on Friendship ~ English Literature for National literaturenubd.blogspot.com/2012/02/sample-essey-on-friendship.html Friendship is the divine feeling or relationship between friends. Friendships developed ultimately and required to be maintained with care. Men cant live without Write Source Grades 6-8 Expository Essay www.thewritesource.com/studentmodels/ws2k-friendship.htm A dictionary contains a definition of friendship somewhere in the Fs between the words â€Å"fear† and â€Å"Friday.† An encyclopedia supplies interesting facts on Friendships High School English essays www.englishdaily626.com/high_school_english_essays.php?512 Friendships. Friends are very important in our lives. Friendships are easily formed when we are young and do not demand too much out of it. According to Friendship Essay A friend is defined as a person whom one knows, likes, and trusts. This type of a relation is friendship. In every society in the world people have Short Essay on Friendship PreserveArticles.com www.preservearticles.com/201104306080/short-essay-on-friendship.html Apr 30, 2011 Friendship is a feeling of love and affection of one person for another. This feeling of love must be reciprocated. Otherwise friendship cannot be What is Friendship? [Expository Essay by Valeriya Stolbovaya] phuket.qsischool.org//547-what-is-friendship-expository-essay-by-valeriy Friday, 15 June 2012 10:58. Valeriya Stolbovaya. Writing 2. Expository essay 2. 1.11.2011. What is friendship? What is friendship? People have been  asking this Write a Short Essay on Friendship www.shareyouressays.com/13638/write-a-short-essay-on-friendship by Anjana Mazumdar  Friendship is one of the most precious gifts of life. A person who has true friends in life is lucky enough Friendship makes life thrilling. It makes life sweet. Sample Essay on Friendship ~ English Literature for National literaturenubd.blogspot.com/2012/02/sample-essey-on-friendship.html Friendship is the divine feeling or relationship between friends. Friendships developed ultimately and required to be maintained with care. Men cant live without Write Source Grades 6-8 Expository Essay www.thewritesource.com/studentmodels/ws2k-friendship.htm A dictionary contains a definition of friendship somewhere in the Fs between the words â€Å"fear† and â€Å"Friday.† An encyclopedia supplies interesting facts on Friendships High School English essays www.englishdaily626.com/high_school_english_essays.php?512 Friendships. Friends are very important in our lives. Friendships are easily formed when we are young and do not demand too much out of it. According to

How Guide Books Help Construct The Tourist Gaze Tourism Essay

How Guide Books Help Construct The Tourist Gaze Tourism Essay How guide books help to construct the tourist gaze and constrain the way tourists see the city. If you really want your life to pass like a movie in front of you, just travel, you can forget your life. Andy Warhol (1975). Tourism is an important aspect in 21st century living as it represents a type of escapism an individual can experience to add spontaneity in ones mundane routine. With mass globalization posing as an ever-growing epidemic, most tourist spots are highly advertised in the media creating what has been known as the tourist gaze. The tourist gaze is summarized very neatly by John Urry (1990), as the process when places are chosen to be gazed upon because there is an anticipation, especially through daydreaming and fantasy, of intense pleasures, either on a different scale or involving different senses from those customarily encountered. Such anticipation is constructed and sustained through a variety of non-tourist practices, such as film, TV, literature, magazines, records and videos, which construct and reinforce that gaze This paper will attempt to explore the different factors of how guidebooks in particular help to construct the tourist gaze and also how it may limit the experience one would have of the city. Urry (1990) introduces a wide variety of themes of which will be closely examined in the process of this essay. To be specific to the question the analysis will be closely related to how guide books and therefore, literature as well as magazines, evoke the different senses that help in instilling th e tourist gaze particularly in contemporary London. The tourist experience is very closely mediated by sight, and by the practices of representation that are part and parcel of travel (Crang, 1997). The city of London represents a region full of history, culture, authentic architecture and modern marvels all of which can easily be beautifully captured as a still image and has been greatly advertised in travel guides. london_mix001.jpg Figure 1: Introductory depiction of multiple aspects in London. The Informative Travelers Guide To London introduced the city of London by means of an image, Figure 1. Spots to visit are chosen because of their value as photographic landmarks. A walk through a city or rather tourism in general becomes in effect a search for the photogenic. (Kubalek, 2008) Photography is a powerful means of evoking ones senses. Figure 1 depicts history, culture, and architecture as well as conveys a sense of patriotism all in one effectively edited shot. The tourist gaze is created as the viewer, most likely foreign to the British culture, is thrust into such an exotic world mentally without even having cross the boarder. Tourism is often about the body-as-seen, displaying, performing and seducing visitors with skill, charm, strength, sexuality and so on. (Urry, 2001) Clearly evident in Figure 1 is a depiction of a British guard in the iconic uniform, which forces the on-looker to envision the ceremony of the changing of the guards. The Changing the Guard at Buckingham Palace is a comprehensive guide book that entails history of the ceremony as well as dissects the facts from the different ranks of the soldiers to the intricacies of his uniform. This example involve what MacCannell(1992, 1999) calls a reconstructed ethnicity as well as a staged authenticity clearly because this ceremony is a major tourist attraction for visitors alike. Not only will they experience an act of British nationalism but also catch a glimpse of a national landmark, Buckingham Palace. National histories tell a story, of a people passing through history, a story often beginning in the mists of time (Bhabha, 1990) Included in the aforementioned guide book is a list of places of attraction within a close vicinity to Buckingham Palace, Houses of Parliament, Big Ben, Piccadilly Circus, St James Palace, 10 Downing Street, The Thames, Trafalgar Square and even Hard Rock Cafe, to name just a few of the great London sights that are a stones throw from Buckingham Palace! (Changing of the Guard, 1990) This is an example in how the tourist gaze can pose as a constraint to the visitors experience of the city. Part of the motive for travelling is to experience the photographs on site, in the real (Dyer, 1995). The book subconsciously guides the tourist and therefore his/her liberty to explore the land is controlled. union-jack-333.jpg Figure 2: The 2012 Olympic Games logo International events, premised upon mass tourism and cosmopolitanism, means that national identity is increasingly conceived of in terms of a location within, and on, a global stage. (Urry, 2001). Visit Britain 2012 is synonymous with images such as that depicted in figure 2 and highly advertised with articles relating to the highly anticipated 2012 Olympic games. The visit London 2012 homepage opens with a description of the Olympic Park, The London 2012 Games are the catalyst for transforming 2.5sq km of land in east London. What was once industrial, contaminated land has been rapidly transformed over the past three years.. Rochee (2000) describes these areas as having the power to transform themselves from being mundane placesà ¢Ã¢â€š ¬Ã‚ ¦ into being there special host city sites that come to occupy a distinct niche within global tourism. The reconstruction of what was once an industrial area into what is portrayed as a place of interest is another way tourist organizations crea te the tourist gaze, by stressing this in tourist manuals they represent the tool that conveys the message. Liberated from the real-world burdens of stores and product manufacturing, brands are free to soar, less as the dissemination of goods and services than as collective hallucinations (Klein, 2000: 22) Product advertising is evident in many travel magazines; one brand in particular that is greatly linked to tourism is the Rimmel franchise. Get the London look! Rimmel claims to be authentic, experimental, fun, accessible to all and uniquely British, offering value for money, with a dash of London glamour. (Rimmel London) By hiring American talent such as actor, Zooey Deschanel as well as musician, Solange Knowles, they represent brand ambassadors who in turn help in the creation of the tourist gaze especially since the advertising has them set in very stereotypical London scenarios, creating again an idealized and stereotypical representations of the place we are visiting (Martwick, 2001) Young aristocrats took Grand Tours in the 17th century primarily for educational reasons, but only since the 1840s did travel start to be of greater interest for a wider part of European society. (Kubalek, 2008) History plays an important part of tourism in general as Roche (2000) explains with the example of the 1851 Great Exhibition at Londons Crystal Palace, the first-ever national tourist event. Although the British population was only 18m, 6m visits were made to the Exhibition, many using the new railways to visit the national capital for the first time. Timeout London. The best of London (2010), has a comprehensive display of the different museums and attractions of which claim to hold great historical and cultural significance to the country. Particularly important in the genealogy of nationalism have also been the founding of national museums and the development of national artists, architects, musicians, playwrights, novelists, historians and archaeologists (McCrone, 1998; K irshenblatt-Giblett, 1998) Also highly publicized in the guide book mentioned earlier is the ever so popular, London Eye observation wheel. The static forms of the tourist gaze, such as that from the balcony vantage point, focuses on the two-dimensional shape, colours and details of the view that is laid out before one and can be moved around with ones eyes (Pratt, 1992: 222) On the wheel the viewer is able to observe Londons other landmarks, for instance the Houses of Parliament, St Pauls Cathedral even The Gherkin. In a sense it gives the viewer the feeling of having some kind of an overview of the city he/she has traveled to (Kubalek, 2008). Although this feeling may be quite rewarding Osborne (2000) explains that the tourist never quite arrives, never completely connects. The significance of other sights interrupts each sight. Every sight signifies all other sights, most still lacking our visit. Kubalek (2008) gives an example to the previous quote by introducing the Southbank, which is the stage for stree t performers. Being right next to the wheel does the static image of watching the view from the wheel contrast to the more interactive experience of walking down the iconic Southbank? Similarly the view through the car windscreen (like the view from one of the rotating glass pods) has also had significant consequences for the nature of the visual glance, enabling the materiality of the city or the landscape to be clearly appreciated (Larsen, 2001) The touristic experience reflects, magnifies and distils everyday life, it infuses the mundane, and vice versa, in relation to the developing and maintaining of an individuals social identities. (McCabe, S., 2002) Consumer psychology, geography and business management studies are essential in the planning of tourism. It is an intentional play by tourist organizations, to make the person believe that their holiday is made by choice, when holiday packages have been planned with great intricacy to benefit the countrys economy. Urry (1990) has found that leisure travel is motivated by a desire to escape ordinary, normal life. The meaningful experiences through travel (MacCannell, 1976) is garnered by a carefully planned plot that guides the tourist in question on a journey that may seem to be of great spontaneity, but is in actual fact carefully planned by greater powers and hence there is clear constraint to the true experience that the tourist encounters. In conclusion, there are many ways tourist guide books create the tourist gaze, be it in ways that may not be seemingly apparent. It is an intricately planned affair of which tourist companies greatly weigh the economic aspects with the environmental as well as the political as so to produce an experience that will create a symbiotic relationship between the visitor, the locals as well as the environment. In order to achieve this, as I have explained in the process if this paper, there are apparent constraints that is embedded psychologically in the minds of the tourist by the way the guide book is presented. They are cumulatively lead to places of interest of which due to careful planning will come to benefit the area economically, socially and sustainably. Tourism is a game, or rather a whole series of games with multiple texts and no single, authentic experience (Urry, 1990) Total words: 1720 words

Internet Research: A Strange, Foreign World :: Research Essays Term Papers

Internet Research: A Strange, Foreign World My knowledge of Internet research is limited. I made it through the first 14 years of my education thumbing through library card files and magazine reference books. In my mind, a big stack of books and articles was the only sign of thorough research. I feared Internet research for the same reason that my mother hated microwave ovens (at least until she had the chance to use one). The Internet was a strange, foreign world to me. Like my mother and her microwaves, I feared it because I did not understand it. However, my mother has learned to love her microwave, and becomes testy if for some reason she can't use it. Maybe there's hope for me, after all. I did possess a smattering of knowledge about the Internet. My feeble attempts to locate long-lost friends yielded an awareness of some sites called "Yahoo!", "Excite!" and "Lycos!". I knew that if I typed in a word or two, then clicked on the word "Search", that a listing of references would pop up. Attached to these references were some obscure foreign hieroglyphics that usually started out with something like "http:\\%$@@!!" I have heard about chat rooms but had never forth into that unknown world until I was required to enter the MOO discussion room. Armed with this vast wasteland of information, I began my research. Having recently acquired an orchid plant, I was determined to become an orchid aficionada overnight. My history with horticulture is riddled with memories of potted dead leaves, the only remains of plants that advertisements had claimed could be grown by anyone. I guess they never counted on my brand of tender loving care. I imagined a world of virtual encyclopedias. I could type in a word, and on the screen would pop up a page with an explanation and pictures containing everything I wanted to know, just like they do in the movies. I remember a scene from the movie Deep Impact, in which a reporter typed in an abbreviation, and almost immediately, a picture and facts on world destruction popped up. This scene made internet research look as uncomplicated as kindergarten math to a math major. My first step was to log-on to Yahoo! dot com. I had fallen prey to the yodeling serenaders who claimed to be able to find anything, anywhere, anytime. This stop yielded a list of 11 categories.

History of Throgs Neck and Maritime College Essay -- essays research p

History of Throgs Neck and Maritime College. â€Å"In September 1642, John Throgmorton , with 35 families applied to the Dutch authorities in Niew Amsterdam for permission to settle in. Permission was granted in October 1642, and the conlonists settled on the long neck lying south of what is Eastchester Bay today and named it Throgmorton’s Neck after their leader. By the time of the American Revolution, the name had been contracted to Throgg’s Neck. Throgmorton and his colony thrived for short time, for in the later part of 1643, the Siwanoy Indians attacked the colony and destroyed it. Eighteen persons were massacred. Fortunately, at the time of the attack, a passing boat managed to land at the Neck and helped the remaining colonist to escape to safety. Throgmorton escaped but didn’t return to his colony after the massacre. â€Å" (Hamilton, Harlan. Throgs Neck Light. 1-2) Fort is built at Throgs Neck. â€Å"As New York City developed into the nations largest seaport and business center, the strategic value of Throgs Neck as a site for defense of the seaward approaches to the city from Long Island Sound became apparent. Construction of a fort was considered in 1818, and on July 26, 1826, the federal government purchased fifty-two acres of land from William Bayard. Construction of a fort began in 1833 with I.L. Smith as the architect. New England stone masons erected the thick walls of the fort using granite blocks ferried down from Greenwich, Connecticut. Irish laborers did much of ...

Sons and Lovers as Bildungsroman Essay -- Lawrence Sons and Lovers Ess

Sons and Lovers as Bildungsroman      Ã‚  Ã‚  As a twentieth century novelist, essayist, and poet, David Herbert Lawrence brought the subjects of sex, psychology, and religion to the forefront of literature. One of the most widely read novels of the twentieth century, Sons and Lovers, which Lawrence wrote in 1913, produces a sense of Bildungsroman1, where the novelist re-creates his own personal experiences through the protagonist in (Niven 115). Lawrence uses Paul Morel, the protagonist in Sons and Lovers, for this form of fiction. With his mother of critical importance, Lawrence uses Freud’s Oedipus complex, creating many analyses for critics. Alfred Booth Kuttner states the Oedipus complex as: â€Å"the struggle of a man to emancipate himself from his maternal allegiance and to transfer his affections to a woman who stands outside the family circle† (277). Paul’s compromising situations with Miram Leivers and Clara Dawes, as well as the death of his ... ...293-294. Kuttner, Aldred Booth. â€Å"Sons and Lovers’: A Freudian Appreciation.† The Psychoanalytic Review. 3 (1916): 295-317. Rpt. In TCLC, Ed. Dennis Poupard. Vol. 16. Detroit: Gale, 1985. 277-282. Lawrence, D.H. Sons and Lovers. New York: Barnes & Noble, 1996. :Niven, Alastair. â€Å"D.H. Lawrence.† British Writers. Vol. 7. 1984. 87-126. Spilka, Mark. The Love Ethic of D.H. Lawrence. (1955): 244. Rpt. In TCLC. Ed. Dennis Poupard. Vol. 16. Detroit: Gale, 1985. 289-293.

Effect Size and Classroom Management Essay

Teachers play various roles in a typical classroom, but surely one of the most important is that of classroom manager. Effective teaching and learning cannot take place in a poorly managed classroom. If students are disorderly and disrespectful, and no apparent rules and procedures guide behavior, chaos becomes the norm. In these situations, both teachers and students suffer. Teachers struggle to teach, and students most likely learn much less than they should. In contrast, well-managed classrooms provide an environment in which teaching and learning can flourish. But a well-managed classroom doesn’t just appear out of nowhere. It takes a good deal of effort to create—and the person who is most responsible for creating it is the teacher. We live in an era when research tells us that the teacher is probably the single most important factor affecting student achievement—at least the single most important factor that we can do much about. To illustrate, as a result of their study involving some 60,000 students, S. Paul Wright, Sandra Horn, and William Sanders (1997) note the following: The results of this study will document that the most important factor affecting student learning is the teacher. In addition, the results show wide variation in effectiveness among teachers. The immediate and clear implication of this finding is that seemingly more can be done to improve education by improving the effectiveness of teachers than by any other single factor. Effective teachers appear to be effective with students of all achievement levels regardless of the levels of heterogeneity in their classes. If the teacher is ineffective, students under that teacher’s tutelage will achieve inadequate progress academically, regardless of how similar or different they are regarding their academic achievement. p. 63) [emphasis in original] Researcher Kati Haycock (1998) uses the findings of this study and others conducted by William Sanders and his colleagues (e. g. , Sanders & Horn, 1994) to paint a dramatic picture of the profound impact an individual teacher can have on student achievement. The point is illustrated in Figure 1. 1, which depicts the differences in achievement between students who spend a year in class with a highly effective teacher as opposed to a highly ineffective teacher. According to Figure 1. 1, tudents in the classes of teachers classified as the most effective can be expected to gain about 52 percentile points in their achievement over a year’s time. Students in the classes of teachers classified as least effective can be expected to gain only about 14 percentile points over a year’s time. This comparison is even more dramatic when one realizes that some researchers have estimated that students will exhibit a gain in learning of about 6 percentile points simply from maturation—from growing one year older and gleaning new knowledge and information through everyday life (see Hattie, 1992; Cahen & Davis, 1987). The least effective teachers, then, add little to the development of students’ knowledge and skill beyond what would be expected from simply growing one year older in our complex, information-rich society. Figure 1. 1. Impact of Teacher Effectiveness on Student Achievement Sanders and his colleagues, who gathered their data from elementary school students in Tennessee, are not the only ones to document dramatic differences in achievement between students in classes taught by highly ineffective versus highly effective teachers. Haycock (1998) reports similar findings from studies conducted in Dallas and Boston. I have come to similar conclusions in my work, although I have taken a very different approach from that used in the studies that form the basis for Haycock’s conclusions. Whereas the studies conducted in Tennessee, Dallas, and Boston were based on data acquired from students over time, I used a research process called meta-analysis to synthesize the research on effective schools over the last 35 years (see Marzano, 2000a, 2003b). That approach enabled me to separate the effect on student achievement of a school (in general) from the effect of an individual teacher. Figure 1. 2 illustrates my findings. Figure 1. 2. Effects of a School vs. a Teacher on Student Entering at 50th Percentile To understand the impact that a teacher can make, let’s consider each of the five scenarios in Figure 1. 2. (For a detailed discussion of how the computations in Figure 1. 2 were derived, see Marzano, 2000a. ) As depicted in Figure 1. 2, if a student begins at the 50th percentile in mathematics, let’s say, and attends an average school and has an average teacher, her achievement will still be at the 50th percentile at the end of about two years. The student has learned enough to keep pace with her peers. But what happens to that student if she attends a school that is considered one of the least effective and is unfortunate enough to have a teacher who is classified as one of the least effective? After two years she has dropped from the 50th percentile to the 3rd percentile. She may have learned something about mathematics, but that learning is so sporadic and unorganized that she has lost considerable ground in a short time. In the third scenario, the same student is in a school classified as most effective, but she has a teacher classified as least effective. Although the student entered the class at the 50th percentile, two years later she leaves the class at the 37th percentile. In contrast to the two previous scenarios, the fourth presents a very optimistic picture. The student is not only in a school classified as most effective, but also is in the class of a teacher classified as most effective. She enters the class at the 50th percentile, but she leaves at the 96th percentile. The fifth scenario most dramatically depicts the impact of an individual teacher. Again, the student is in a school that is considered least effective, but she is with a teacher classified as most effective. The student now leaves the class at the 63rd percentile—13 percentile points higher than the point at which she entered. It is this last scenario that truly depicts the importance of individual teachers. Even if the school they work in is highly ineffective, individual teachers can produce powerful gains in student learning. Although the effect the classroom teacher can have on student achievement is clear, the dynamics of how a teacher produces such an effect are not simple. Rather, the effective teacher performs many functions. These functions can be organized into three major roles: (1) making wise choices about the most effective instructional strategies to employ, (2) designing classroom curriculum to facilitate student learning, and (3) making effective use of classroom management techniques. The first role deals with instructional strategies and their use. Effective teachers have a wide array of instructional strategies at their disposal. They are skilled in the use of cooperative learning and graphic organizers; they know how best to use homework and how to use questions and advance organizers, and so on. Additionally, they know when these strategies should be used with specific students and specific content. Although cooperative learning might be highly effective in one lesson, a different approach might be better in another lesson. Some general strategies that have a good research â€Å"track record† in terms of enhancing student achievement have been detailed in Classroom Instruction That Works: Research-Based Strategies for Increasing Student Achievement (Marzano, Pickering, & Pollock, 2001). The second role associated with effective teaching is classroom curriculum design. This means that effective teachers are skilled at identifying and articulating the proper sequence and pacing of their content. Rather than relying totally on the scope and sequence provided by the district or the textbook, they consider the needs of their students collectively and individually and then determine the content that requires emphasis and the most appropriate sequencing and presentation of that content. They are also highly skilled at constructing and arranging learning activities that present new knowledge in different formats (e. g. stories, explanations, demonstrations) and different media (e. g. , oral presentations, written presentations, video presentations, Web-based presentations, simulations, hands-on activities). The third role involved in effective teaching is classroom management. This, of course, is the subject of this book. The following chapters detail and exemplify the various components of effective classroom management. Before delving into classroom man agement, however, it is important to note that each of these three roles is a necessary but not sufficient component of effective teaching. That is, no single role by itself is sufficient to guarantee student learning, but take one out of the mix and you probably guarantee that students will have difficulty learning. Nevertheless, a strong case can be made that effective instructional strategies and good classroom curriculum design are built on the foundation of effective classroom management. As Long and Frye (1985) note in their book, Making It Till Friday: A Guide to Successful Classroom Management, it is a myth to believe that . . . ffective teachers can prevent all discipline problems by keeping students interested in learning through the use of exciting classroom materials and activities. The potential for problems exists beyond academics. Students experience difficulties at home which spill over into the classroom; students experience problems with peers during class breaks and in the classroom which often involve the teacher; and students experience mood changes which can generate problems, to name just a few. (pp. 3–4) Similarly, in their ynthesis of the research, Edmund Emmer, Julie Sanford, Barbara Clements, and Jeanne Martin (1982) note that At all public school grade levels, effective classroom management has been recognized as a crucial element in effective teaching. If a teacher cannot obtain students’ cooperation and involve them in instructional activities, it is unlikely that effective teaching will take place †¦ In addition, poor management wastes class time, reduces students’ time on task and detracts from the quality of the learning environment.

Evaluate the benefits for a company of practicing Corporate Social Responsibility Essay

I certify that the attached is my own work. Material drawn from other sources has been acknowledged according to unit-specific requirements for referencing. Signature of student:________________________________ Date:__25 June 2013___ Traditionally companies focus primarily on gaining profits without regard for the community and environment. Ignoring the waste and pollution for example causes adverse impact for the social. Air pollution, for example, caused by factories with chemical materials can weaken respiration system. It was believed that the concern about environment produces extra expenditures reducing firm’s profit. Thus, they tend to override and ignoring the issue. In contrary, majority of the costumers expect more respects, supports, and cares from factories for the communities and environment. In addition, the government through policies has tried to force the corporations being care about their responsibilities. However, a concept including strategy to build a good relationship between corporations and their stakeholders has been introduced. Corporate social responsibility (CSR), the concept, has been practiced and developed since the 1970s receiving good responses from government and society around the world. CSR today is performed as a strategic management approached. A research by Preuss (2011, p. 23) mentions the 4Ps of innovative CSR on the basis of CSR project content, processes, positioning, and paradigm. A firm could receive worthwhile benefits through its CSR activities by being different from their competitors. Therefore, this essay evaluates the benefits of CSR to a company through several examples of successful achievement. According to Madzimure (2013) article, the benefits of CSR beyond financial return but provide strategy to protect firm’s sustainability. Organisation can uses this concept as instrument in human resources management, risk management, brand differentiation and obtaining an operation license (Madzimure, 2013). Preuss (2011, p. 19) defines the advantages of CSR namely, competitive advantage, which affording the firm’s reaction to external factors faster and better than the competitors, cost and risk reduction by building relations among stakeholders avoiding social problems, reputation and legitimacy, and synergistic value creation which bringing promotion value growth. Recent research from Galbreath (2009, p.111) explains that the CSR cover various associations consisting internal and external stakeholder as stakeholder theory. Hence, carrying the important roles in social and environment, corporations are expected to pay more attention about their responsibilities (Madzimure, 2013). However, byapproaching CSR from the beginning, both small and large corporation could find a number of advantages for an organisation, society and industry levels (Preuss, 2011, p. 25). Firstly, CSR helps the legal responsibility to comply with local, state, federal, and relevant international laws (Galbreath, 2009, p.111). An article by Madzimure (2013) states that avoiding government interference in their business through taxation or regulation is common with multi-national companies when they are doing business in developing countries. Being aware about community activities organisations can convince governments and publics. For example involving in education program, software company could have attention from the students. (Madzimure, 2013) Firms have to face additional behaviours and activities that society desired such as contributing party to social organisations, when they also can gain some advantages from it (Galbreath, 2009, p.111). Through paying attention with poverty a firm produce low price products contributing to the increasing of costumer demands. The benefits, moreover, affect both company and costumers. For example, conducting a discount for grocery purchase for their product, an instant food manufactory can received growing income and the society spends less expense. (Preuss, 2011, p. 23) To maintain good relationship with community, Fenn (2013) describes organisation can be a donator for local or larger charity and thus, again, providing advantages for both sides. Secondly, Galberth (2009, p.118) argues that CSR benefits both to the environment and the organisation. This social project content is clearly focused on environmental side, which driving manufacturers has to replace heavy metals, solvents or other toxic ingredients with safer and natural materials (Preuss, 2011, p. 23). A pharmaceutical company could protect the environment by utilising waste water treatment, for instance, in their production process. As a result, the entire community may receive the advantages and the corporation will be able to avoid fines or disapproval federal pollution standards permission, because of healthier environment. Other example is, investing resources in cogeneration technology which processing heat into energy, manufacture can substitute electrical power consumption for the local utility. Economically, both factory and community spend fewer budgets for electricity. (Galbreath, 2009, p.118) Through CSR, manager can use improve employee satisfaction (Preuss, 2011, p. 25). Ingenhoff and Sommer, (2011, p. 85) founds CSR can also support employee’s activities, by providing educational improvement programme such as scholarship. Moreover, positive employee perceptions to the company can be improved by involving them in charity and fundraising activities or community volunteering (Madzimure, 2013). Skilful employees can be maintained by trying to keep them motivated and loyal which may optimise organisation productivity. A firm can incorporate their staff welfare plans in order to constructing community relationships. For example in a charity project, staff should be involved and part of the project. A survey from Net Impact found that working in the place where they can contribute an impact was important to their choice and several of them indicate to take a pay cut to work for a corporation practicing CSR. (Fenn 2013) Fenn (2013) explains that CSR is about managing the relationships between employees, customers, supplier and stakeholder to produce positive impact on society, whilst gaining profits. AT&T and its foundation, for instance, connected CSR with specific business functions by establishing a family care fund that managed committee to support employees and their communities. The result is, not only improved the availability and quality of day care facilities, but it also widely used to solve union management disagreements. (Preuss, 2011, p. 24) Other example of the successful CSR implementation in a company is Walt Disney by creating the ‘Green standard’ to engage and motivate the staff in reducing their environmental impact when working, having meetings, travelling and eating lunch. With more than 60,000 employees they succeed to achieve financial benefits from reducing 10% the corporation’s electricity use. (Fenn, 2013) The next success story is the well-known natural fragrance manufacture The Body Shop. A trend by this anti-chemical perfume widely accepted around the world. The founder, Anita Roddick, believes in the importance of environmental protection, animal rights, community trade and human rights, although The Body Shop Foundation started a struggle in finance. Thus, today The Body Shop reaches markets in the USA and Japan, create a loyal customer, and gain annual profits of over  £40m. Having a similar idea, Haagen-Dazs and their natural ice creams created a website, started a social media campaign and donated a portion of proceedings to research about honeybees and its benefits in the chain food. In fact, the advertise helps society, company’s CSR goals, showing humanity to consumers which likely to pay a premium price for charity reason. (Fenn, 2013) On the other hand, In the term of education, The Shell Foundation was involved to provide Early Learning Centre in the Flower Valley, South Africa which helping to educate both children and adults new skills. Considering the similar idea, Econet Wireless, a Zimbabwean multi-national company, offers education scholarships for any level students, supports football club around Africa and participates in HIV/AIDS education programmes. (Madzimure, 2013) In conclusion, although the consequence of implementing CSR experiencing expenditure increases, CSR contributes significant benefits not only for a company but also for stakeholder, society and environment. Some organizations both local and international level allocate funds for long investment for social responsibility, aiming to the better reputation and revenue. Primary, CSR helps the legal responsibility through convincing the society in other to obtain government trust. By satisfying customer demands, a firm also can create a loyal buyer and it is not impossible to improving profits. Secondly, CSR economically benefits both to the environment and the organisation. The firm through differentiation has an opportunity to spread the market while sustaining the environmental sources. Through CSR, corporate could improve employee’s satisfaction, because well performance employees lead to optimal organisation productivity. World class corporations such as Walt Disney, The Body Shop, and Haagen-Dazs have practised CSR and experienced a successful achievement. Moreover, African company such as The Shell Foundation and Econet Wireless involve in educational support for children. Therefore, facing engaged responsibility from various sectors, a company not only can maintain its sustainability but also, gain more advantages by implementing CSR. The old fashioned corporation which only concentrating to gain profit has not longer been primary evaluation to the decision makers because in the future social expectation will drive organisation in any part of the world contributing more important role in environment through CSR. References: Fenn, R 2013, ‘Benefits of Corporate Social Responsibility’, Sustainable Business Toolkit, 14 May, viewed 22 May 2013, Galbreath, J 2009, ‘Building corporate social responsibility into strategy’, European Business Review, vol. 21, no. 2, pp. 109-127. Ingenhoff, D & Sommer, K 2011, ‘Corporate Social Responsibility Communication: A Multi-method Approach on Stakeholder Expectations and Managers’ Intentions’, Journal of Corporate Citizenship, Iss. 42, pp. 73-90. Madzimure, J 2013, ‘Let’s embrace corporate social responsibility’, Nehanda Radio, 19 May, viewed 22 May 2013, Preuss, L 2011, ’Innovative CSR: A Frame Work for Anchoring Corporate Social Responsibility in the Innovation Literature’, Journal of Corporate Citizenship, Iss. 42, pp. 17-33.

Lafluer Trading Company

Lafleur Trading Company Lafleur Trading Company was founded in 1975 and has been supplying fine foods and wines to countries all over the world (Apollo Group, 2009). The founders of Lafleur Trading Company believe their products meet the needs of consumers for their lifestyle, health, and ethics. Company leaders offer only products that have passed Canada’s strictest guidelines for organic products (Apollo Group, 2009). The Lafleur Trading Company teams members stand by their company ethics, believe in the company mission, and stand by the values on which the company was founded. Organizational Analysis â€Å"Whether a firm is developing a new business or reformulating direction for an ongoing business, it must determine the basic goals and philosophies that will shape its strategic posture† (Pearce & Robinson, 2009, p. 25). To accomplish this effectively, the leaders of Lafleur must have clarity on the organization’s mission, vision, values, and goals. These fundamental concepts serve as the foundation for why and how the organization will do business. Lafleur Trading Company has clearly identified the mission of the organization, which is providing high quality, organic products at competitive prices (Apollo Group, 2011). A company’s mission embodies the unique purpose it serves to meet and is developed with the values the leadership intends to infuse in the execution of its business. At Lafleur, they are committed to a high quality product, which meets the needs of their customers in an ethical manner. The importance for any business to identify its mission is to describe the expectations it plans to meet on a daily basis, expressing the organizational attitude to all its stakeholders. The values the leadership holds dear, like seeking out the most reputable producers of products and certifying those products meet the highest standards, provides insight into the commitment of Lafleur’s leadership to their values and mission. A vision, unlike the mission, is forward-thinking and identifies what the company’s leaders aspire for it to become. Lafleur Trading Company seeks to become the premier supplier of fine foods and wines in the world. This vision cannot be accomplished without clearly expressed goals. Its already impressive list of trading partners indicates the vision and goals for Lafleur was determined early in the organization’s conception. By continuing to make strategic decisions with the mission, vision, values, nd goals in mind, Lafleur is sure to attain a desirable future. Organizational Structure Lafleur Trading Company implemented a divisional organizational structure that allows the Chief Executive Officer to delegate responsibilities to separate department leaders. The decision to use a divisional organizational structure provides Lafleur Trading Company the ability to create departments that consists of experienced individuals in specific duties related to the department. This method creates additional accountability for employees because the department manager delegates a task to an individual or team who is responsible for the competition of that task (Apollo Group, Inc, 2011). Creating individual departments also creates an environment where Lafleur Trading Company can focus on providing customers with quality products at the lowest price because employees in his or her departments focus on his or her assigned task without interruption form other unrelated tasks. This structure allows Lafleur Trading Company to make decisions with better information and in less time because of the concentrated focus in each department. The divisional organizational structure at Lafleur Trading Company consists of four main positions the Chief Executive Officer (CEO), the Chief Information Officer (CIO), the Chief Financial Officer (CFO), and the Chief Operations Officer COO) (Apollo Group, Inc, 2011). The CEO oversees the total operation of the company using information from the CIO, CFO, and COO to determine what actions are appropriate. The CIO is responsible for the information technology aspect of the company, and the CFO oversees the accounting and legal aspect of the company. The COO maintains the general operations of the business that consists of sales, purchasing, warehouse operations, and human resources. Each department manages the responsibilities assigned to them and reports to the CEO who can use the information to make decision with more information about each department involved (John A. Pearce, 2009). Collaboration Process The collaboration process is a process in itself. It involves the process of parties coming together to work through the project. Each party should bring the project together; provide the scope of the project and the expectations. The parties need to understand and be clear on the success and the results of the project and then discuss the specifics. The framework offers the general components of collaboration. The elements include grounding, core foundation, outcomes, process and contextual factors. Grounding is the foundation of collaboration in which the parties get together and share the idea. Core foundation is the mutual idea of the collaborative efforts. Outcomes are the efforts achieved by collaboration and process and contextual factors are what effect the each day actions of the collaboration. Once the process is complete and it has been implemented, the parties are on their way to getting results that they would have not got otherwise. It is important to understand that the process is not for all situations and teamwork is the only way to achieve it. It is important to select the right people, for the right reason, and with the support of management. References Apollo Group, Inc. (2011). Lafleur Trading Company. Retrieved 12 8, 2011, from https://ecampus. phoenix. edu/secure/aapd/cist/vop/Business/Lafleur/intranet. htm Pearce, J. A. II, & Robinson, R. B. (2009). Strategic management: Formulation, implementation, and control (11th ed. ). New York: McGraw-Hill.

Personal Ethical Dilemma on Alcoholism Essay

Prior to Grade 11, whenever I heard the words ‘substance abuse’ my mind immediately pictured useless, pathetic and stupid people who were ruining their lives for no reason. My notion began to change slightly as I moved through my last schooling years but even with an ever-increasing academic workload I would never even consider any substance as a stress reliever. The circumstances which made me think long and hard about my life started with a relatively innocent incident one day in chemistry class. The teacher announced that we would be starting organic chemistry and asked the class to name the chapter they wished to start. â€Å"Alcohols, of course!† said several people. It wasn’t until a classmate’s party that I realized exactly how many of my friends were drinking. Not only were they drinking, they were also trying to convince me to join them. I immediately declined and also urged them to stop, advising them that their lives were deteriorating. Of course, my advice went unheeded. It was much easier to convince one person to start drinking than convince twenty to stop. As time passed, however I realized that my friends were having the time of their lives. Clubbing one week to party hopping the next, each time with alcohol, each time without me. Instead of a feeling of integrity, pangs of regret troubled my brain every time I thought of my friends. It was my life, not theirs that was deteriorating. Every week my mind would be loaded with academic work while my friends would fill themselves up and urge me to join. As weeks passed I began to grow more distant from my classmates and soon realized that I was fighting a losing battle against staying sober in an effort to keep my friends. Ultimately, I would be forced to choose between being a loner and being an alcoholic, between my friendships and my liver. Of course, I still did have a group of classmates who never touched drink but losing nearly half the people I grew up with to alcohol was difficult to stomach. Eventually it took a considerable amount of thought and several leaflets from Alcoholics Anonymous to convince me that my life wasn’t worth wasting. My dilemma dramatically changed my perspectives on life. I learned to be much more far sighted and began to resist the temptations of alcohol. I also began to value and appreciate my life more. To my immense relief, I also learned to mingle with my friends attend their parties without laying my hands on a drink. Although I still wish my friends would stop drinking, I no longer think of them or any substance abuser as pathetic or stupid. As I remember the days when I could so easily have joined them, I simply think of them as people who have made the wrong choice.

Research a current ethical event, explain the event, give some Paper

A current ethical event, explain the event, give some background, then argue for or against the issue - Research Paper Example This action was done to prevent the further loss of life and to bring the sanity back to Syria. As a result of these airstrikes many innocent people were also killed. Many people and experts criticized the actions of EU and the USA on the grounds of their actions being destructive and unethical. They claimed that these airstrikes have worsened the situation for ordinary people of Syria and has intensified the rebellion. (2011) The issue has two sides to it. It was an ethical dilemma. Many people believed that the airstrikes carried out by the USA and European Union was wrong because many innocent people were killed. They also supported their claims by saying that these attacks were a violation of democracy of a country. On the other hand people who were supporting these acts came up with their own supporting arguments. These people claimed that the USA had to intervene to prevent the further bloodshed in the anarchy-hit nation. They also used various ethical frameworks to their advan tage. They used the utilitarianism and deontological framework to their advantage, They stated that these actions had more positives than negatives for the entire Syrian community and that the motives behind these actions were meritorious, hence these attacks are justified.

Developing Materials for Reading and Writing Skills Essay

Developing Materials for Reading and Writing Skills - Essay Example Developing Materials for Reading and Writing Skills On the other hand, the skill of writing is difficult when compared to reading because writing requires more effort in terms of correctness of grammar, use, or appropriacy of expression, punctuation, spelling, and of comprehension on the reader's part. But, I think if a reader has world knowledge and has a habit of reading a range of texts across different domains, s/he will be able to comprehend unfamiliar texts with ease. This paper is presented with an assumption that reading texts of various genres is likely to enhance the writing ability of a student because a fluent reader's word knowledge as well as knowledge of the academic texts is considered to be high, as aptly reported by (Kintsch, 1998) that skilled readers are good decoders with an ability to recognize words twice as fast as unskilled readers. Therefore, I believe that the teacher's approach towards classroom instruction should focus on various academic genres, and in integrating reading and writing skills that help students develop relevant academic vocabulary used across various disciplines. Studies also indicate that readers' knowledge in a domain helps in understanding the text better than readers with little or no knowledge in a domain (Sampson, 2003). However, the ever changing scenario in education and teaching approaches nudges the students to learn various reading and writing strategies that would help them succeed academically. At the same time, teachers and researchers continue to churn out various curricula, and device a variety of reading strategies in order to determine the most effective strategy that would help students to be effective learners. Though, these strategies (Simpson, 2000) were assumed to be part of a hidden curriculum, realizing their importance various studies have been carried out since 1960 till today by researchers. As (Simpson, 2000) pointed out that "The advantages of teaching strategies within a context are numerous. Students can learn how to define and interpret academic tasks, establish goals, and select the appropriate strategies, and then evaluate the utility of those strategies in relationship to the specific contexts". Along side, latest research trends and best practices continue to evolve based on sound theory and research. The skill of reading The purpose of reading can be classified into two categories depending on what they are read for - for pleasure or for information. Similarly, the purpose of reading varies from situation to situation and from text to text. Since reading is an active process, a reader's understanding of any text depends on the application of mental faculties. Therefore, the reader should have the knowledge of the writing system, the language, the ability to interpret, the knowledge of the world and a reason for reading. Thus, while reading a reader interacts with a text decodes it and constructs meaning. In the process, what the reader constructs depends on what the writer writes. On the contrary, poor or passive readers lack certain abilities as (Farr, 2003) stated that poor readers fail to relate with background knowledge, make interpretations, or understand the purpose of reading, in short they do not think while reading. A number of reading strate

Sales Management Plan - IT company - Background and headings provided Term Paper

Sales Management Plan - IT company - Background and headings provided - WRITE ONLY HEADINGS 7,8,9 - Term Paper Example The sales force that is highly motivated will have more sales. The sales force is also critical in the company’s profitability as it increases sales, maintain prices and control the expenses. Secondly, it is possible to measure and compare the output of an individual. Costs, sales and other result oriented metrics can be tracked by the company. The results of the territory can be benchmarked against the previous year, territory goal, and market potential. The company can; therefore determine the salesperson that is performing better. Also, the job of the sales person involves rejection and lack supportive social interaction. Most of their jobs are unsupervised. Therefore, an incentive payout is a reward and a measure for the success of the salesperson as this job attracts risk takers who require relent incentives for a high level of performance (Andris A. et al. 2001). Incentive plans have impacts that are immediate on the sales force which is felt in either of two ways includ ing it influences the kind of person that is attracted to the organization and also affect the behavior and activities of the salespersons. The compensation framework for a sales incentive has three constituents. First, company that decides on the compensation plan the sales force, which decides on, the compensation plan and the customer who decides whether to take on the products or services of the company. Customer results may include the satisfaction they get from the products and services and also the relationship with the company’s selling organization (Andris et al. 2001). Staffing Recruiting involves finding quality people who can see things through the eyes of the customer and then interface with the people of marketing. To maintain its relevance, it is also important to ensure that the recruited personnel are maintained. There are several skills that may lead to success in sales. These include innate desire to serve, integrity, willingness to listen, strong work ethi c, effective communication skills and ability to put others at ease. The role of the hiring process will involve the location of individuals with core characteristics and the values that lead to sales success. There are six steps important in the hiring process: First is the job definition where the job requirements are developed. Companies have different requirements depending on the industry they are in. these requirements change over time and, therefore, need to reevaluate them and the activity priorities as the market conditions and competition changes (Andris et al. 2001) The second is the candidate profile which should be checked for successful traits of a sales person. A candidate may not have all the required traits, but others are essential and should be present. These include the ability to communicate effectively and a certain level of competence. The third is the applicant pool which determines the quality of the candidate. Recruitment is more successful when the reliabl e information about a candidate is known by the recruiter. The sources of applicants involve Fairs, Web (I.E. Career Builder) and Connect with Career services at Universities. The staff can be recruited either internally or externally. Internal recruiting develops a pool of job applicants that are qualified form the people who are working in the company. This is sometimes referred to as promotion as it is used to motivate employees. This also reduces the start